You Rate Businesses, But What Happens When Businesses Start to Rate You?

You’re probably familiar with Yelp, Trip Advisor, Yellow Pages, and other online review sites that help you pick out the best restaurants, hotels, services, and attractions in your local area. You may have even contributed to some of these sites by telling others about your stellar (or not so stellar) experience. But what would happen if businesses started rating their customers? In actuality, this has already begun. Uber already has a rating system in place whereby drivers can rate passengers. Read more […]

Everything is a Sales Pitch, so the Disappearance of Greatness is Probably Our Fault

Everything is a sales pitch. All the content you read, the shows and movies you watch, the music you listen to… Even the church service you attend and the political campaign you endorse. Everything is a sales pitch. Everyone is trying to sell you something. Everything conforms to a marketing strategy. And it’s probably your fault. We have all demanded that anything that aspires to take up our time must prove immediately that it has some value to us. That’s all good and fine, but the main Read more […]