Everything is a Sales Pitch, so the Disappearance of Greatness is Probably Our Fault

Everything is a sales pitch. All the content you read, the shows and movies you watch, the music you listen to… Even the church service you attend and the political campaign you endorse. Everything is a sales pitch. Everyone is trying to sell you something. Everything conforms to a marketing strategy. And it’s probably your fault. We have all demanded that anything that aspires to take up our time must prove immediately that it has some value to us. That’s all good and fine, but the main Read more […]

People Outraged Over Starbucks’ Red Blank Christmas Cups

One customer’s video has gone viral, in which he explains that Starbucks has removed “Christ and Christmas” from their new Christmas cups. The coffee company’s “holiday” cups this year are simply red and blank. No text referencing “Merry Christmas” or anything like that. And that’s what has some people like evangelist Joshua Feuerstein outraged. His Facebook video has already garnered over 14 million views: Starbucks REMOVED CHRISTMAS from their cups because they hate Jesus Read more […]

That Didn’t Take Long: Starbucks #RaceTogether Already Over

The ill-fated #RaceTogether campaign, begun only a few short days ago, is already over. I can’t imagine what good it did. It apparently did some harm, especially to wait times on caffeinated beverages. The people most adamantly against the campaign were in fact baristas, who felt they had already too little time during peak hours to prepare drinks, much less get into in-depth conversations about race: The unorthodox marketing move was supposed to turn the coffee corporation’s stores into impromptu Read more […]

Starbucks Launches “Patronizing” #RaceTogether Campaign

Starbucks is weighing in on the race issue in America, encouraging its baristas and customers to have frank conversations with each other about race. Because that’s why you go to Starbucks right? I know I visit them for the riveting and in-depth conversations I can get into with baristas on hot social issues: Earlier this week, Starbucks CEO Howard Schultz asked the employees at the 7,300 company-operated Starbucks stores in the U.S. to voluntarily write #RaceTogether on those iconic paper cups. Read more […]

Starbucks Bans Amputee Veteran’s Service Dog

Starbucks gained negative coverage two years ago when they openly supported Washington State’s bill to legalize same-sex marriage.  Christians around the nation began to contact Starbucks in protest and many stopped giving them their coffee business. Last year at Starbucks annual shareholder’s meeting, shareholder Tom Strohbar was in attendance.  Noting that a recent boycott launched against Starbucks by the National Organization for Marriage has resulted in a significant decrease in sales, Read more […]

Why I Will Buy Expensive Coffee This Saturday: Encouraging Corporate Responsibility

I don’t normally think about Starbuck’s as a corporation whose policies I admire. (Actually, since I make my coffee at home or, at most, buy it at McDonald’s, I don’t normally think about Starbuck’s at all.) But I do like their coffee when I get to drink it. So I plan to buy a cup of their brew this coming Saturday on the off chance I might contribute to a national action that will neutralize any effect of a proposed boycott for that day. “An advocacy group has called for ‘Skip Starbucks Read more […]