That Didn’t Take Long: Starbucks #RaceTogether Already Over

The ill-fated #RaceTogether campaign, begun only a few short days ago, is already over. I can’t imagine what good it did. It apparently did some harm, especially to wait times on caffeinated beverages. The people most adamantly against the campaign were in fact baristas, who felt they had already too little time during peak hours to prepare drinks, much less get into in-depth conversations about race: The unorthodox marketing move was supposed to turn the coffee corporation’s stores into impromptu Read more […]